Transformo problemas teimosos em tecnologia útil: sistemas de IA, automações e produtos digitais feitos para durar para lá da demonstração. Autodidata há mais de três décadas — ainda curioso, ainda a construir.
Aprendi tecnologia a fazer coisas com ela. Há mais de três décadas que o código é a minha oficina — hoje uso-o para criar IA, automações e produtos com trabalho para fazer.
Fundei a AGL e construí de raiz toda a operação digital à sua volta. Isso muda a forma como trabalho para outras marcas: conheço a diferença entre algo que fica bem numa apresentação e algo que tem de vender na segunda-feira de manhã.
Não começo pela ferramenta da moda. Começo pelo atrito: o que rouba tempo, onde os clientes desistem, o que ainda ninguém ligou. Depois construo a resposta útil mais curta — e melhoro-a quando a realidade dá a sua opinião.
AI that knows your business, not just the internet. I build agents and knowledge systems that find the right information, take useful action and fit the tools your team already uses.
If a task repeats, it is asking to be redesigned. I connect apps, data and AI so routine work happens quietly in the background — with a human in control where it matters.
Websites and stores people understand, trust and use. From Shopify to custom builds, I bring design, speed, SEO and the small decisions that turn a visit into a sale.
Before asking for more traffic, make every visit count. I sharpen the offer, the words and the customer journey so the technology serves a clear business decision.
An LLM agent that answers customer questions over product docs and takes actions in the store. (Case study soon.)
Automated content pipeline — research, draft and schedule social posts on brand. (Case study soon.)
Retrieval system that lets teams ask questions across internal documents in natural language. (Case study soon.)
I founded AGL and lead it today. I also built its digital engine: Shopify store, industrial catalogue, SEO and a growth operation shaped by real customers.
Integrated business solutions — brand, website and digital presence.
Tailor-made corporate gifts — brand, website and online catalogue.
Lisbon multicultural café & lifestyle brand — online store and identity.
Health & wellbeing clinic — website, content and online presence.
Natural medicine & lifestyle — brand, strategy and website.
Yacht charter & boat tours — booking-focused website and identity.
Restaurant & events by the sea in Sintra — website and online presence.
Portuguese wine brand — identity and online store.
We start with the problem, not the tool. I dig into the goal, the constraints and what success actually looks like.
I map the approach and prototype fast — the right architecture, the right model, the shortest path to something you can see.
This is where it gets real. I build, test against real data and iterate with you in the loop.
Deploy, measure, refine. I hand over something that works and keep it improving.
I don't disappear at launch. I stay close — monitoring, tuning and evolving as needs change.
Good work compounds. We look for the next lever — more automation, more reach, more impact.
Have an idea, a problem worth automating, or a project in mind? Tell me about it.